Shah Rukh INOX launch3
Shah Rukh Khan during a launch event

Shah Rukh Khan launches new INOX multiplex with latest technology for a new cinema experience

Superstar of Bollywood Shah Rukh Khan launched a 9-screen multiplex by the popular multiplex chain INOX at R City Mall in Mumbai on May 11, 2017. The new multiplex with a 7 star cinema experience features the latest technology and is equipped with an IMAX screen which is India’s first and only laser projection format that has 300% enhanced picture quality along with DOLBY ATMOS sound.

The superstar, during the launch event, was all praises for the place and said that the launch of the multiplex has taken cinema viewing to a new level in terms of technology and luxury. The Om Shanti Om actor added, “I wish INOX at R City the very best and give its audience a heads up to get spoilt by its 7-star services. Live the Movie!”

Shah Rukh looked dapper at the launch event as he appeared in a checked shirt and black cargo pants. See entire gallery –

Shah Rukh Khan
Shah Rukh Khan waves for the fans and media
Shah Rukh Khan
Shah Rukh Khan poses for the cameras
Shah Rukh Khan
King Khan takes centre stage at the launch event of INOX multiplex
Shah Rukh Khan
SRK at the INOX multiplex launch
Shah Rukh Khan
Bollywood badshah poses for the shutterbugs
Shah Rukh Khan
Shah Rukh Khan waves for the cameras
Shah Rukh Khan
Shah Rukh Khan launches the new INOX multiplex
Shah Rukh Khan
Shah Rukh Khan during launch of the new INOX

Photo Credits: Viral Bhayani

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