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Pantene shampoo’s brand ambassador Parineeti Chopra launches new damage care product.

Bollywood actress and now Pantene’s brand ambassador Parineeti Chopra launched the brand’s new damage care shampoo on August 26, 2014 in Mumbai. The ‘Hasse Toh Phasee’ actress endorses the shampoo’s miracle damage cure abilities in the official ad.

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The shampoo claims to cleanse the hair and scalp without drying it, restoring essential proteins by creating a protective shield around each strand of hair by, preventing the loss of nutrition.

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The feisty actress will next be seen opposite Aditya Roy Kapur in director Habib Faisal’s Daawat-e-Ishq. The film is a quintessential love story revolving around Parineeti, who plays a shoe sales girl in Hyderabad and Aditya, who plays a cook; a love story between a heroine disillusioned by dowry hungry men and a comical cook out to climb his way up in society.

The gala Yash Raj entertainer is due for release on September 05, 2014.

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