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BollywoodGaram.com: Actors Arbaaz Khan, Malaika Arora, Vidyut Jamwal and Neha Dhupia joined India’s 1st Shave Theatre by Gillette in order to promote the brand’s ‘Shaved is bathed’ campaign at Mehboob Studios in Mumbai on January 9, 2014. The stars appeared in official Gillette t-shirts during the event.

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During the event, Malaika said that grooming is essential for every man, as a shaved man always looks clean, handsome and approachable. The actress added that “there is something that kind of jumps into you and says, ‘Look I am totally ready and groomed just for you’.”

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During the campaign launch, men sported robes and demonstrated the effectiveness of the new Fusion Power Phantom.

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